Vision
In 2029, the Office of Public Relations and Ranking evolved into a center for professional, competitive, and impactful information, promotion, communication, and ranking. Becoming a leading role in advancing the image and reputation of Universitas Muhammadiyah Surakarta.
Mission
- Providing accurate, timely, and reliable information to all stakeholders of Universitas Muhammadiyah Surakarta.
- Managing the university's image to increase public trust.
- Ensuring university promotion based on Islamic values in realizing the main community.
- Creating strategic efforts to improve university rankings at national and international levels.
Goals
- Becoming an integral part in building the reputation of UMS by managing effective communication and public appeal.
- Promoting the positive reputation of UMS at national and international levels.
- Managing communication crises responsively and appropriately.
- Maintaining and improving UMS rankings in various rankings indexes.
- Collaborate with various parties in ranking and accreditation efforts.
- Strengthening the relationship between the university and the community with the active involvement of students, lecturers, employees, alumni, and external partners.
Target
- Enhancing the image and reputation of UMS at national and international levels through strategic campaigns and effective communication.
- Increasing new student enrolment through effective marketing strategies.
- Providing transparent and easily accessible information for all stakeholders, covering university achievements, activities and developments.
- Utilizing information technology to improve efficiency in managing university information and promotion.
- Implementing a sustainable ranking program to improve the university's rankings and reputation on a national and international scale.
- Increasing community involvement in university activities, including community service and Islamic-based projects.
- Empowering students, alumni, lecturers, and staff to become effective ambassadors in spreading the vision and mission of UMS.
Our Departments
The department focuses on managing both external and internal communications, fostering strong relationships with various stakeholders. Its main tasks involve strategic promotions to keep the UMS academic community and the wider public informed about the university's achievements, activities, and positive values.
The department is responsible for planning, developing and managing digital content for the institution's official website. We curate informative, relevant and engaging content that covers news, campus activities and key information about study programs at UMS.
The Data Integration department is crucial in managing and consolidating information from various sources, creating a unified database to support strategic decision-making. The division’s main tasks involve developing and maintaining information systems capable of integrating data from academic, administrative, and financial aspects of the university.
The Rankings department is at the forefront of enhancing UMS reputation in international rankings such as QS World University Rankings, QS Stars Rating Systems, and THE Impact. UMS dedicated efforts to improve its international standing reflect its commitment to becoming a world-class campus.
Services
